Demystifying Data Projects: A Guide For Business Leaders

Before diving into Pragmatic Institute’s new course, Data Science for Business Leaders you’ll want to grab this ebook.

While data science is a competitive advantage, data isn’t magic. That’s why we created this ebook for stakeholders like you. This ebook will help prepare you for different types of data projects with sample questions, caveats, tools and methods. Start building bridges with your data team and find the actionable insights you need to make business decisions!

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About the Course

Data Science for Business Leaders was developed in close partnership with the Pragmatic Institute Data Advisory Board (a group of industry leaders and data experts) to ensure alumni can have a strategic impact in a rapidly evolving data and business landscape. Instructors bring years of experience in data and business to the classroom.

The curriculum empowers business leaders to collaborate with data professionals and maximize their impact—from interpreting reports and dashboards to uncovering new opportunities for your business.

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Pragmatic Institute’s certifications are sought-after all over the world, and they’re the best way to tell your network about your data expertise. Showcase your skills with Pragmatic certifications.

Course Description

Data Science for Business Leaders

Grounded in the needs of today’s businesses, the course was designed to empower business leaders who want to collaborate with data professionals to leverage data in making decisions and developing strategy, as well as executives who want to better understand the business opportunities and concerns presented by their organization’s data. With no data expertise required, attendees will learn how to partner more effectively with data professionals and translate their insights into business strategy.

Who Should Attend?

Data analysts who need to deliver actionable insights to stakeholders.

What’s Covered?

Define: Arrive at the crux of the problem.
Prepare: Explore the best available data and methods.
Refine: Revise questions and expectations as necessary.
Analyze: Transform data into business insights.
Present: Communicate findings effectively to stakeholders.

Key Deliverables

Translate Business Needs into Achievable Data Projects: Get to the crux of a problem by asking the right questions to create objective, measurable goals.
Learn a Proven and Repeatable Approach to Data Analysis: Optimize your processes and adopt a standardized approach for working with data.
Identify the Fastest Path to Actionable Insights: Select the most powerful yet efficient method to gather and transform data for a problem.
Communicate Effectively with Diverse Stakeholders: Minimize misunderstanding, share only what’s essential, and articulate the value and impact of your findings.

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Data Science for Business Leaders

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Frequently Asked Questions

FAQ

What is Data Science for Business Leaders?

This course teaches business leaders, managers, department heads (e.g., marketing, HR, finance, sales, operations) and executives to work more closely and effectively with data practitioners to uncover meaningful business insights.

How much do the public courses cost?

The cost for this one-day (or two half-days) course is $1,195. Please contact [email protected] for more details.

What are the benefits of becoming PI certified?

Certification is an investment in one's career and professional advancement. Being certified demonstrates a designated level of knowledge in product management, product marketing or data science. Those with Pragmatic Institute certifications often see a 5.6% increase in pay during the course of their careers. And according to our 17th Annual Product Management and Marketing Survey, alumni with 4 or more Pragmatic Certifications earn an average of $8,000 more annually. Pragmatic Certifications are also incredibly sought-after, and can often be found in job postings around the world.